Doggy Digital

Last updated: 19th February 2026

These Terms & Conditions apply to all services provided by Doggy Digital.

By requesting a quote, approving a proposal, paying a deposit, signing an agreement, or instructing us to begin work, you agree to these Terms & Conditions.

For the purposes of these Terms:

“Doggy Digital”, “we”, “us” or “our” means Doggy Digital.
“Client”, “you” or “your” means the person, business, organisation or company purchasing services from us.
“Project” means the website, design, content, marketing, SEO, maintenance, hosting or digital work agreed between us and the Client.
“Agreement” means the approved quote, proposal, invoice, written brief, email confirmation, or contract between Doggy Digital and the Client.

1. About Doggy Digital

Doggy Digital provides web design, website development, content creation, SEO, website maintenance, hosting support, digital strategy and related online services.

Our goal is to create professional, original and effective websites that help businesses build trust, improve their online presence and attract more customers.

2. Scope of Services

The exact services we will provide will be set out in your quote, proposal, invoice, written brief, or agreed project plan.

Services may include, but are not limited to:

  • Website design and development
  • WordPress website builds
  • Landing pages
  • Website redesigns
  • SEO setup and optimisation
  • Website copywriting and content creation
  • Blog or article writing
  • Website maintenance
  • Hosting support
  • Technical fixes
  • Google Business Profile support
  • Email setup support
  • Website security, backups and plugin updates
  • Digital marketing support
  • Consultancy and strategy

Any services not clearly included in the agreed scope will be treated as additional work and may be quoted separately.

3. Quotes, Proposals and Acceptance

All quotes and proposals are valid for 30 days unless stated otherwise.

A project is considered accepted when the Client:

  • Confirms approval in writing;
  • Pays a deposit;
  • Signs a contract or proposal;
  • Approves an invoice; or
  • Instructs us to begin work.

Once a project has been accepted, these Terms & Conditions apply.

4. Project Deposits and Payments

Unless otherwise agreed, website projects require an upfront deposit before work begins.

A typical payment structure may be:

  • 50% deposit before work starts;
  • 50% final balance before the website goes live or before final files/access are released.

For larger projects, we may agree staged milestone payments.

Invoices must be paid by the due date shown on the invoice. If no due date is shown, payment is due within 7 days of the invoice date.

We reserve the right to pause work, delay launch, withhold files, restrict access, or suspend services if payment is late.

5. Late Payments

If payment is not received on time, we may:

  • Pause all work on the project;
  • Delay delivery or launch;
  • Remove access to unpaid work;
  • Suspend hosting, maintenance or support services;
  • Charge reasonable administration fees;
  • Require full payment before continuing work.

The Client remains responsible for all unpaid invoices, even if the project is delayed, paused or cancelled.

6. Client Responsibilities

To complete work properly and on time, the Client agrees to provide everything reasonably required for the project.

This may include:

  • Website content
  • Images, logos and branding files
  • Product or service information
  • Access to hosting, domain names, WordPress, email, Google Business Profile or other platforms
  • Feedback and approvals
  • Legal content such as privacy policies, cookie notices and business terms
  • Any required licences, permissions or third-party approvals

The Client is responsible for ensuring that all content, images, logos, trademarks, copy, videos and materials supplied to us are legal to use and do not infringe any third-party rights.

We are not responsible for delays caused by missing information, late feedback, unavailable access, third-party issues, or changes requested by the Client.

7. Project Timelines

We will provide estimated timelines where possible.

Timelines depend on the Client providing required information, content, feedback and approvals on time.

Any timeline may change if:

  • The Client delays providing materials;
  • The Client requests changes to the scope;
  • Third-party platforms cause delays;
  • Technical issues arise;
  • Payments are late;
  • Additional work is added.

We will always aim to complete work efficiently, but estimated delivery dates are not guaranteed unless specifically agreed in writing.

8. Revisions and Changes

Website projects usually include a reasonable number of revisions, as stated in the quote or proposal.

Revisions are intended for small adjustments to the agreed work, such as text edits, image changes, layout refinements or minor styling changes.

Revisions do not include:

  • A completely new design direction after approval;
  • Major structural changes;
  • New pages not included in the original scope;
  • Additional features;
  • Rewriting large amounts of content;
  • Rebuilding approved work;
  • Changes caused by the Client changing their mind after approval.

Additional revisions or changes outside the agreed scope may be charged separately.

9. Content and Copywriting

If we provide copywriting or content creation, we will write original content based on the information available to us and the agreed brief.

The Client is responsible for reviewing and approving all content before publication.

The Client must check that all information is accurate, including:

  • Prices
  • Contact details
  • Service descriptions
  • Legal claims
  • Medical, veterinary, financial or professional claims
  • Business information
  • Opening hours
  • Policies
  • Product details

We are not responsible for loss, complaints or legal issues caused by inaccurate information supplied or approved by the Client.

10. Images, Media and Licences

The Client is responsible for providing images, videos, logos and media they have permission to use.

If we source stock images, icons, fonts, plugins, themes, AI-generated assets or third-party materials, these may be subject to separate licence terms.

The Client agrees not to use third-party materials beyond the licence provided.

We are not responsible for copyright claims relating to materials supplied by the Client.

11. Website Design and Ownership

Once full payment has been received, the Client will own the final website design and content created specifically for them, except for:

  • Third-party themes, plugins, software or code;
  • Stock images, fonts, icons or licensed media;
  • Pre-existing tools, systems, frameworks or templates owned by Doggy Digital;
  • Generic code, processes, layouts, methods or know-how used by Doggy Digital;
  • Any unpaid work.

Doggy Digital retains ownership of any internal systems, reusable components, development processes, custom tools, know-how, working files and methods used to create the project.

We may reuse general ideas, layouts, techniques, code structures and processes in future projects, provided we do not copy the Client’s confidential information or unique brand assets.

12. Website Launch

A website will only be launched when:

  • The agreed work is complete;
  • The Client has approved the website;
  • All required content has been provided;
  • All final invoices have been paid;
  • Any required domain, hosting or platform access is available.

Once the Client approves the website for launch, Doggy Digital is not responsible for errors, omissions or issues that could reasonably have been identified during the review stage.

13. Hosting, Domains and Email

Unless otherwise agreed, the Client is responsible for purchasing, renewing and managing their own domain names, hosting, email accounts and third-party services.

If we assist with hosting, domains or email setup, we do so as a support service.

The Client remains responsible for:

  • Keeping account details safe;
  • Paying renewal fees;
  • Maintaining access to their domain and hosting accounts;
  • Reading and responding to renewal notices;
  • Ensuring email accounts are working correctly.

We are not responsible for domain expiry, hosting outages, email delivery problems, DNS issues, platform downtime or third-party service failures unless caused directly by our negligence.

14. Website Maintenance

Website maintenance may be provided under a separate monthly, annual or ad hoc agreement.

Maintenance may include plugin updates, theme updates, backups, security checks, technical support, content updates or performance monitoring, depending on the agreed package.

Maintenance does not usually include:

  • Major redesigns;
  • New pages;
  • New features;
  • Full SEO campaigns;
  • Malware cleanup caused by external factors;
  • Fixing issues caused by third-party changes;
  • Rebuilding the website;
  • Emergency support outside agreed hours.

If the Client does not have an active maintenance plan, any support work may be charged separately.

15. SEO and Marketing

We may provide SEO setup, content optimisation, technical SEO, local SEO, Google Business Profile support, or marketing advice.

SEO and digital marketing results cannot be guaranteed.

Search rankings, traffic, enquiries, sales and online visibility depend on many factors outside our control, including:

  • Google algorithm changes;
  • Competition;
  • Website history;
  • Domain authority;
  • Client budget;
  • Content quality;
  • Market demand;
  • Reviews;
  • Backlinks;
  • Technical issues;
  • Ongoing activity.

We will use reasonable skill and care, but we do not guarantee first-page rankings, specific traffic levels, leads, sales or revenue.

16. Third-Party Platforms and Plugins

Websites often rely on third-party platforms, plugins, themes, APIs, software, payment gateways, hosting companies, email services and other providers.

We are not responsible for issues caused by third parties, including:

  • Platform outages;
  • Plugin conflicts;
  • Software updates;
  • API changes;
  • Price increases;
  • Security vulnerabilities;
  • Account restrictions;
  • Service cancellations;
  • Changes to third-party terms.

If additional work is required because of third-party changes or failures, this may be charged separately.

17. Security

We will take reasonable care when building, maintaining or supporting websites.

However, no website can be guaranteed to be completely secure.

The Client is responsible for:

  • Using strong passwords;
  • Keeping login details confidential;
  • Limiting admin access;
  • Maintaining backups;
  • Updating software where no maintenance plan is in place;
  • Avoiding unsafe plugins or themes;
  • Following reasonable security advice.

We are not responsible for hacking, malware, spam, data loss or security breaches unless caused directly by our negligence.

18. Backups

If backups are included in an agreed maintenance or hosting plan, we will take reasonable steps to maintain them.

However, the Client should also keep independent copies of important website data, content, images and business records.

We are not responsible for data loss caused by third-party hosting issues, plugin failure, user error, unpaid hosting, malware, expired services, or circumstances outside our control.

19. Legal Pages and Compliance

The Client is responsible for ensuring their website complies with all laws, regulations and industry rules that apply to their business.

This may include, where relevant:

  • Privacy Policy
  • Cookie Policy
  • Terms & Conditions
  • Refund Policy
  • Delivery Policy
  • Accessibility requirements
  • Consumer rights information
  • Company information
  • Professional disclaimers
  • GDPR or data protection requirements
  • Ecommerce legal requirements

We may provide template wording or general guidance, but this does not constitute legal advice.

The Client should obtain professional legal advice where necessary.

20. Data Protection

Both Doggy Digital and the Client agree to comply with applicable data protection laws.

In some cases, we may process personal data on behalf of the Client, for example when working on website forms, email accounts, analytics, customer enquiries or booking systems.

Where required, the Client remains responsible for ensuring that appropriate privacy notices, lawful bases, consent mechanisms and data protection procedures are in place.

If a separate data processing agreement is required, this should be agreed in writing.

21. Confidentiality

Both parties agree to keep confidential information private.

Confidential information may include:

  • Login details;
  • Business plans;
  • Pricing;
  • Customer data;
  • Supplier information;
  • Marketing strategies;
  • Technical information;
  • Private communications.

Confidential information must not be shared with third parties unless required to complete the project, required by law, or agreed in writing.

22. Portfolio and Credit

Unless the Client requests otherwise in writing, Doggy Digital may display completed work in our portfolio, website, social media, case studies, proposals or marketing materials.

We may also include a small website credit in the footer, such as:

Website by Doggy Digital

The Client may request removal of the credit, and we will reasonably consider such requests.

23. Cancellations by the Client

The Client may cancel a project by giving written notice.

If a project is cancelled, the Client must pay for all work completed up to the cancellation date, including planning, design, development, content, admin, communication, research and any third-party costs already incurred.

Deposits are generally non-refundable once work has begun.

If the work completed exceeds the value of the deposit, we may issue a further invoice for the balance due.

24. Cancellations by Doggy Digital

We reserve the right to cancel or end a project if:

  • The Client does not provide required information;
  • The Client does not pay invoices on time;
  • The Client is abusive, threatening or unreasonable;
  • The project becomes unlawful, unethical or reputationally harmful;
  • The Client repeatedly changes the scope without agreement;
  • We are unable to continue for reasons outside our control.

If we cancel a project without fault by the Client, we will provide a fair refund for any paid work not yet completed.

25. Refunds

Refunds are not provided for work already completed, time already spent, third-party costs, purchased licences, approved work, launched websites, consultation time, strategy work or digital services already delivered.

Where a refund is appropriate, it will be calculated fairly based on the work completed and the payments received.

26. Consumer Cancellation Rights

If the Client is acting as a consumer rather than a business, they may have cancellation rights depending on the location, service type and how the contract was agreed.

If the Client asks us to begin work during any cancellation period, the Client agrees that they may be required to pay for work completed up to the point of cancellation.

For custom website design, digital work, personalised content and services already started with the Client’s approval, cancellation rights may be limited.

Business clients do not usually have consumer cancellation rights.

27. Limitation of Liability

We will provide services with reasonable skill and care.

However, to the fullest extent permitted by law, Doggy Digital shall not be liable for:

  • Loss of profits;
  • Loss of sales;
  • Loss of business;
  • Loss of data;
  • Loss of reputation;
  • Loss of opportunity;
  • Loss caused by website downtime;
  • Loss caused by third-party services;
  • Loss caused by search engine ranking changes;
  • Loss caused by Client error;
  • Indirect or consequential losses.

Our total liability for any claim shall not exceed the total amount paid by the Client for the specific service giving rise to the claim.

Nothing in these Terms limits liability where it would be unlawful to do so.

28. Indemnity

The Client agrees to indemnify Doggy Digital against claims, losses, damages, costs or expenses arising from:

  • Content supplied by the Client;
  • Copyright or trademark infringement;
  • Illegal or misleading claims on the Client’s website;
  • Breach of data protection laws by the Client;
  • Products or services sold by the Client;
  • The Client’s misuse of the website;
  • The Client’s breach of these Terms.

29. Force Majeure

We are not responsible for delays or failure to perform our obligations where caused by events outside our reasonable control.

This may include:

  • Internet outages;
  • Hosting failures;
  • Cyberattacks;
  • Illness;
  • Natural disasters;
  • War;
  • Strikes;
  • Government restrictions;
  • Supplier failure;
  • Platform outages;
  • Power cuts;
  • Technical failures.

30. Communication

Most project communication will take place by email, video call, telephone, messaging platform or project management system.

The Client agrees to respond to reasonable requests for information, feedback and approval in a timely manner.

If the Client does not respond for more than 30 days, we may pause or close the project. Restarting the project may require a new timeline and additional fee.

31. Approvals

The Client is responsible for checking and approving work carefully.

Approval may be given by email, message, payment, written confirmation, or by asking us to proceed to the next stage.

Once work is approved, later changes may be charged separately.

32. Complaints and Disputes

If the Client is unhappy with any part of our service, they should contact us in writing so we can try to resolve the issue.

We will aim to respond fairly and professionally.

Both parties agree to try to resolve disputes through communication before taking formal action.

33. Changes to These Terms

We may update these Terms & Conditions from time to time.

The version that applies to your project will usually be the version in place at the time you accepted the quote, proposal or agreement, unless we agree otherwise in writing.

Struggling to Get More Clients? Let’s Fix That!

Your website should be bringing in enquiries—but is it? If business is quiet, it’s time to take action. Sign up for my FREE 4-week digital marketing plan and get easy, actionable steps to improve your website, rank higher on Google, and attract more clients—without spending a fortune.